Seychelles Tourism participated in a trade and consumer show that took place at the San Diego Convention Centre in the state of California, USA from March 4 to 5.
The Seychelles Tourism Board (STB) was an exhibitor at the Travel & Adventure Show. It is one of the biggest trade and consumer shows in the United States, taking place every year for the past 13 years in important cities in America. The shows serve to connect over 1.25 million US travel enthusiasts with over 3,000 unique travel destinations worldwide.
This marketing activity was part of Seychelle Tourism Board’s (STB) marketing efforts in North America for 2017 in order to provide support and updates to the travel traders and consumers present. Furthermore, product knowledge and destination information were provided to the 5,000 consumers there. Seychelles is included in various travel packages for North American tourists traveling to Africa and the Middle East, adding value to the package as well as an option for those tourists to consider visiting the islands. STB said arrivals from the Americas to Seychelles increased significantly over the past 5 years, and with the support of trade and airline partners such as Qatar Airways, STB is confident that the market will continue to grow.